Biography

Craig is Chair of the Fit for a Better World Advisory Group; Chair of the Industry Advisory to the High Value Nutrition science challenge; and on the Advisory Board of the New Zealand Product Accelerator, where businesses are being assisted to commercialise new design concepts, manufacturing methods and material interfaces.

Until recently, Craig was farming and orcharding in the Hawkes Bay. At New Zealand Trade and Enterprise (NZTE), Craig works closely with agrifood companies across the value chain. He has global board and executive experience with Lion Nathan, Cadbury Schweppes, HJ Heinz and National Foods. He is a graduate of Massey University and of the Thunderbird School Global Management (Arizona, USA).